Main Street Market 🎶

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🍔 Happening June 11th & July 9th at 242 E. Main Street, Stockton, CA! 🍻

By Alvin Cho

Hello!

I’m Alvin, the new intern at DSA from Korea. Today, I’d like to introduce you to the Main Street Market, which has become a cultural staple in our downtown area. This market – held outside the Bob Hope Theater and hosted by the Downtown Stockton Alliance, Parents By Choice, and ASM Global – is incredibly popular among both locals and visitors. Its charm can be divided into three main attractions: lively bands, delicious food, and various business promotions.

Lively Bands

The first thing that captures your attention at the Main Street Market is the live music. Several local bands take the stage to perform a wide range of musical genres. From jazz and blues to rock and pop, you can enjoy music that suits your taste. The passionate performances of the bands and the enthusiastic responses from the audience create a vibrant atmosphere. Walking around the market while listening to the music can make all your daily stress melt away.

Delicious Food

Another major attraction of the Main Street Market is the delicious food. The market is dotted with a variety of food trucks and stalls, offering a diverse array of cuisines. From fresh, locally-made dishes to street food from around the world, the wide selection can make it hard to decide what to eat. The handmade beverages and desserts available here are particularly worth trying. Sharing tasty food with friends and family while having a great time makes the Main Street Market a paradise for food lovers. This year, the market also features a beer garden, serving refreshing drinks from 4:30 – 7:30 PM.

Business Promotions

Main Street Market is more than just a marketplace. It’s also a platform for various businesses to promote their products and services. Numerous small business owners seize the opportunity to showcase their brands and directly interact with customers. There are product demonstrations, special discounts, and various activities aimed at business promotion. This not only helps in selling products but also builds trust with customers and contributes to the local economy.

Dates

Main Street Market is happening TONIGHT, June 11th from 4:30 – 7:30 PM (featuring music by Nick Elwood); if you can’t make it tonight, make sure to stop by next time on Tuesday, July 9th, 4:30 – 7:30 PM (featuring music by Los Rebelous)!

Come on Out!

Main Street Market goes beyond being just a place to buy and sell goods. It’s a special space where the local community comes together. With lively music, delicious food, and various businesses coming together, it offers visitors an unforgettable experience. If you’re ever downtown, I highly recommend visiting! You’re sure to fall in love with the charm of the Main Street Market.

This has been Alvin, the intern from Korea. I’ll be back with more interesting and informative news next time.

Thank you!

Main Street Market 2024

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Looking for amazing local eats, vendors, and great live music performances? Main Street Market is your go-to event.

April 9th (Music performance by Bananafish (Cover Rock))

May 14th (Music performance by Touch of Magic (Latin))

June 11th (Music performance by Nick Elwood (Cover rock))

July 9th (Music performance by Los Rebelous (reggae))

Downtown Stockton Parking Guide

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By Shaun Chatrath

Downtown Stockton General Parking Information

Downtown Stockton is made up of 3 types of parking options: MONTHLY LOTS, DAILY LOTS, AND HOURLY SPACES.

HOURLY SPACES, also known as STREET PARKING, are along the curbsides throughout downtown and can be paid at the parking meter nearest to the space.

You may also use the ParkMobile Parking App to pay for these meters.

NOTE: Payment is only required for hourly street spaces and curbsides in downtown Stockton on Monday – Friday from 9 am to 6 pm.

STREET PARKING IN DOWNTOWN STOCKTON IS FREE ON.

Downtown Stockton Parking Lots

Downtown Stockton has 7 garages/lots open to the public to use for daily parking. This does not include the arena and ballpark lots that are open only during events at these specific venues.

Various businesses such as the movie theater, validate parking. So, we recommend asking the business that you are visiting if they do so. The lots that are open to the public are below:

Coy Parking Garage

Stewart-Eberhardt Parking Garage

Lot F

Lot J

Lot K

Lot L

Lot O

Downtown Stockton Parking Map

Below is a map of all the lots in Downtown Stockton, with each public parking lot marked with a RED DOT:

Downtown Stockton Parking Cost

Cost varies per lot and event. For example, Fourth of July parade parking might be slightly higher than your average cost on another day.

Most parking lots range between:

$1.50 – $3.00 for hourly parking

$5.00 – $12.00 for daily parking

$10.00 – $25.00 for special event parking

Card, cash, and the ParkMobile Parking App are all accepted as payment. However, we recommend having 2 out 3 of the options ready to pay on the rare chance the payment system is down.

Downtown Stockton Parking Recommendations

Regal Cinema and nearby restaurants/shops – Coy Garage and Stewart-Eberhardt Parking Garage

Bob Hope Theatre, Courthouse Plaza, and nearby – Lot F

RTD, Cort Tower, and nearby restaurants/shops – Lot J

Trail Coffee, The Razr, and nearby restaurants/shops – Lot K

Businesses and locations with onsite parking lots:

7-Eleven
BAC Community Bank
Bank of Stockton (301 E Miner Ave)
Chase Bank
Children’s Museum of Stockton
Dutch Bros
Enterprise Rent-A-Car
Filipino Plaza

McDonald’s
PNC Bank
Robert J. Cabral Ace Train Station
Saint John the Evangelist Episcopal Church
Sonic Drive-In
Starbucks
Stockton Marina
Stockton Police Department

Studio 6 Suites Stockton, CA – Waterfront
Sunshine Hawaiian BBQ
The Store Bar
University Plaza Waterfront Hotel
Valley Strong Credit Union
Waterfront Warehouse
Weber Tech.
Wells Fargo Bank

Arena, Ballpark, Civic Center, and Weber Point

Adventist Health Arena – Arena Garage and Fremont East Lot

Banner Island Ballpark – North Lot and West Lot

Stockton Memorial Civic Center – Civic Center Lot

Weber Point Events Center – Coy Garage and Stewart-Eberhardt Parking Garage

Downtown Stockton Parking Links

ParkMobile Parking App | Find & Pay for Parking | On-street & Reservation

Talk to Downtown Episode 1 – Understanding Downtown Parking with Tina McCarty!

City of Stockton parking webpage

The Stockton Lantern Festival: A Central Valley Wonderland

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By Shaun Chatrath

There’s a magical event taking place at Banner Island Ballpark in Downtown Stockton, California this year. The Stockton Lantern Festival is a celebration of culture, art, and storytelling that illuminates the city and creates an unforgettable experience for visitors of all ages. Each display at the ballpark is hand-crafted by lantern artisans using the ancient technique of Chinese lantern merged with the technological evolution of LED lighting.

Walking through the Lantern Festival, you’ll follow in the footsteps of Koda, a fearless adventurer as he journeys through a magical forest in Caballococha, Peru. Each sculpture and light fixture is strategically placed within Banner Island Ballpark’s playfield to further the story of Koda’s quest. Some of these art displays include butterflies, owls, and even a smoke-breathing dragon. In addition, live stage acts including a wide range of musical talent, dance, and acrobatics complement the visual experience of the Magic Forest.

“This was all about creating a safe, fun and family friendly event that would welcome the Stockton community and beyond” said Jason Perry, General Manager ASM Global.  “From the moment one walks into the ballpark we want them to feel transformed to a magical place that is filled with bright lights, interactive lanterns and something awing at each turn.  It is all about new traditions being made, life long memories that we can share for years to come.”

Moreover, for those looking for delicious specialty meals and drinks at the festival various Peruvian-inspired dishes are available for sale at each food stand around the Ballparks concession stands. These dishes include Peru Tacos made with seasoned ground chicken, tomatoes potatoes, green olives, jack cheese, and onion cilantro mix all on a flour tortilla. Top this dish off with delicious fruit spears covered in Tajin and Chamoy and you have yourself a recipe for an immersive experience. Don’t forget to also keep an eye out for souvenirs ranging from miniature art displays to festival merchandise available for sale around the ballpark.

The Stockton Lantern Festival is an extraordinary celebration that blends artistry, culture, and community spirit into a dazzling display of light. From the captivating lantern displays to the immersive cultural experiences, this festival offers a little something for everyone. So, mark your calendars and prepare to be mesmerized by the enchanting beauty of the Stockton Lantern Festival. It’s an event that will leave you feeling inspired, connected, and in awe of the power of illumination and artistic expression.

Tickets:

Children ages 2-12 start at $19

Adults start at $23

Special Discounts:

Military/Veterans: Save $5 with Valid ID with Proof of Service at Box Office.

Students: Save $3 at the gate on Wednesday’s only with your student ID at Box Office.

Groups: A $3 per ticket discount is available for groups of 10 or more. Call 209-373-1400 or email [email protected] to purchase.

Ticket Locations:

Adventist Health Arena Box Office – 248 W Fremont St. on the North Side of the building.

Monday 11am- 2pm

Tuesday: Closed

Wednesday: 11am- 2pm

Thursday: Closed

Friday: 11am- 2pm

Saturday: Closed

Sunday: Closed

Stockton Ballpark Box Office – 404 W Fremont St.

11/25 – 1/14: 2pm to 9pm

Online Tickets are available at stocktonlive.com.

Festival hours/times:

5PM to 10PM daily, last ticket sold at 9PM. Please give yourself around 1 hour and a half to enjoy the phenomenal view.

Acrobatic Stage Performance Times:

Mon to Thurs – 5:30, 7pm and 8:30pm

Fri-Sun- 5:30, 6:30, 7:30 and 8:30pm

Location: Stockton Ballpark, 404 West Fremont, Stockton, Ca 95203

Parking: City Lots $15

Wheelchair Access: Yes. Please take note that the event is on grass and dirt.

Website Links / Sources:

http://www.stocktonlive.com

https://www.downtownstockton.org/businesses/banner-island-ballpark

www.visitstockton.org/events/stockton-lantern-festival

Business Highlight: Makers Made

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By Shaun Chatrath

As you traverse through the sprawling urban landscape of Downtown Stockton, California, you will stumble upon a treasure chest of creativity – a vibrant and booming hub of artists, craftsmen, designers, and innovators. This creative cornerstone is none other than Makers Made – a nexus where artisan’s dreams take flight, crafting unique items that beat with the heart of the city.

Located in the San Joaquin Valley, Downtown Stockton has always been rich with history, culture, and a sense of community. This homegrown spirit is amplified at Makers Made, nestled amidst the lively Courthouse Plaza.

Makers Made Address:

306 East Main Street, Suite #207

Stockton, CA, USA

Makers Made, as the name suggests, is a woman/minority/veteran-owned downtown business where products are handcrafted by local artists, makers, and designers. Here, innovation and creativity meld to bring forth a vividly diverse variety of products, from unique handcrafted jewelry to one-of-a-kind household items and fashionable clothing. In addition, Makers Made sells a variety of plants that will give life to your space.

Central to Makers Made’s ethos is sustainability. Products there are not just made; they’re made responsibly. Many of the artisans prioritize eco-friendly methods and materials. With an emphasis on reducing waste and promoting sustainability, they bring to the table a range of products for the eco-minded shopper. In addition to amazing products, all new customers who shop in the store get a $5 coupon.

Makers Made owner Rochelle Brown stated the following: “We’ve expanded the amount of vendors we feature. We’re also located in a family-friendly environment [Courthouse Plaza]. You can go to the arcade, play games, eat, and shop in this space.”

Rochelle also stated that 20% of Makers Made sales go to the Parents by Choice Foster Youth Foundation and that Makers Made does Instagram live sales every Wednesday from 6 PM – 8 PM.

Furthermore, Makers Made fosters a sense of connection between the makers and the consumers. The direct discourse that can occur between the creator and the consumer – discussing the process, the inspiration, or even potential customization, instills an intimate dynamic that is far removed from the typical retail experience.

Regular events, workshops, and pop-up shops at Makers Made offer an exciting avenue for community engagement too. Through these activities, it introduces people to the rich network of talent within the city. The next time you find yourself in Downtown Stockton, make a point to explore Makers Made. Find a unique gift, meet an artist, take part in a workshop, or simply immerse yourself in buzzing creativity.

To contact Makers Made call: (510) 735-1333

Instagram – @makersmadellc

Faccebook – @MakersMadeLLC

Hours:

Tuesday – Friday (11 AM – 6 PM)
Saturday – (10 AM – 2 PM)

Business Highlight: AirRaid Airbrush

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By Shaun Chatrath

AirRaid Airbrush is a local business in Downtown Stockton, CA that specializes in custom airbrushing services. Whether you’re in need of a personalized t-shirt, a custom-designed helmet, or even a full vehicle wrap, AirRaid Airbrush has you covered. 

One of the things that sets AirRaid Airbrush apart from other custom airbrushing shops is their attention to detail. They take the time to listen to each customer’s individual needs and work with them to create a unique design that perfectly captures their vision. Their talented artists expertly bring that design to life in stunning detail, ensuring that each piece they create is a work of art that customers will be proud to show off.

With a staggering variety of customization options, AirRaid Airbrush offers clients the sensational ability to choose precise colors and fonts or to add intricate details and designs. Each piece they create is truly one-of-a-kind.

Another factor that makes AirRaid Airbrush stand out is their commitment to using only the highest-quality materials and equipment. This means that their finished pieces are not only visually impressive, but also durable and designed to last.

In addition to top-notch airbrushing capabilities, this company provides a range of other services, including vinyl printing and laser engraving. They are equipped to handle a diverse range of creative projects, no matter how big or small.

But it’s not just the quality of their work that sets AirRaid Airbrush apart – it’s their dedication to their community. They have a long history of supporting local organizations and events and are always looking for ways to give back to the community that has supported them over the years.

AirRaid Airbrush truly is a top-notch custom airbrushing shop in Downtown Stockton, CA. With their impressive attention to detail, commitment to quality, and dedication to the community, they are a great choice for anyone looking for custom-designed art that truly stands out. Whether you’re looking for a one-of-a-kind gift or a way to make a statement with your personal style, be sure to check out AirRaid Airbrush at 233 E. Market Street, Stockton, CA 95202.

Sources

Airbrush Custom AirRaid Facebook:

https://www.facebook.com/AirraidAirbrushing/

Murals Making Moves in Downtown

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by Gynae Davalos

New Mural! Find it on the side of 707 E. Main St

It’s the colors and size of a mural that easily captures our attention roaming anywhere downtown. And the latest installment up at the side of 707 E. Main St. is no exception.

This giant work of art is to honor Devone Boggan, CEO of Advance Peace, an organization dedicated to ending cyclical and retaliatory gun violence in American urban neighborhoods. For all his endless work enriching young people’s lives, he was named an Ashoka Changemaker in 2021 and was named a recipient of an Irvine Foundation Leadership Award this year. The James Irvine Foundation Leadership Awards recognize individuals advancing breakthrough solutions to critical issues facing California. 

John Horton is the multidisciplinary artist selected to create and produce the mural. He’s titled it: Transforming Lives. A resident of Sacramento, John’s Instagram profile showcases his awesome artistry of digital graphics, canvas work, and other commissioned projects. He’s been creating murals all over the state for about 6 years and he really likes our downtown.

“I like the architecture and the pace of it here. It’s pretty cool.”

John has very simple advice on how to put your art out there and have your work commissioned: “Be involved in your community and opportunities will arise from that.”

With so much work to be done to keep our downtown moving, John had a great suggestion, “Everything starts with the youth. So any programs that can inspire the next generation, that’s the only way you can get good change for longevity.”

Want more murals in Downtown Stockton? All you have to do is ask. [email protected]

Revised 3/15/2023

Downtown Stockton’s “Bourbon Street”: Dreaming Tomorrow’s Downtown

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by Shaun Chatrath

Throughout the 21st century, Downtown Stockton has improved substantially, in large part due to the many businesses, people, and organizations who have helped revitalize this area.

Since the 1990s, the Downtown Stockton Alliance has played a massive role in marketing, informing, and giving life to Downtown. Through this effort, many projects, such as musical events and the restoration of Mun Kwok Lane, have seen the light of day.

With that said, we have only scratched the surface of Downtown Stockton’s potential.

We believe that Downtown Stockton one day can become one of the premier landmarks in the state of California.

This belief is due to the picturesque port that flows across Downtown, the convenience of Stockton’s geography, and the vast amount of land Downtown suited for businesses and entrepreneurship.

To reach Downtown Stockton’s full potential, why not look at the following American cities for inspiration: New Orleans and Reno?

Like Downtown Stockton, New Orleans has rich architecture and history, many of which oversee a body of water that cuts through the city (Mississippi River).

According to the Louisiana Department of Culture, Recreation & Tourism, 58% of tourists to New Orleans tour these historic sites and architecture.

In that same study, they found that tourists to the city of New Orleans spent an average of $50 more than the average tourism spending in the United States.

Thus, growing the economy of the local area. elements of New Orleans into its urban planning, we’d be drawing from a proven foundation of success and establishing a tourism-friendly culture for Downtown.

Now obviously, the area size of Downtown Stockton is significantly less than New Orleans, but that’s where a town such as Reno comes in. Reno, Nevada, is billed as “The Biggest Little City in the World.”

Like Las Vegas, the city has several casinos and shows such as Circus Circus Resort or Atlantis that draw visitors each year. According to a study by Travel Nevada, Reno has seen a $95 increase in average tourism trip spending between the years 2016-2019. Las Vegas has seen an $88 increase in the same time period.

Reno is a successful mini–Las Vegas.

To entice tourists, Downtown Stockton needs its own mini–Bourbon Street or North Virginia Street. A stretch of road where food, history, music, and most importantly, people gather at every corner together to celebrate.

What features would make Downtown Stockton the next tourist hotspot? Which street could be our Bourbon Street?

SOURCES

Louisiana Department of Culture, Recreation & Tourism 2019-2020 Study: https://crt.state.la.us/Assets/Tourism/research/documents/2019-2020/2019%20Louisiana%20Visitor%20Profile.pdf

Reno 2016 -2020 Travel Nevada Study:

Reno-Tahoe-Territory-CY16-20.pdf (travelnevada.biz)

Las Vegas 2016 -2020 Travel Nevada Study:

Las-Vegas-Territory-CY16-20.pdf (travelnevada.biz)

Diversity Plaza: Downtown beautification adds new color and art in Stockton

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by Ben Sanchez

Brighter days.

When I boxed up the buttons my intern designed in preparation for the diversity ceremony this month, I realized the work my team developed for this project would be coming to a close.

My intern, Ayaana Williams, wrapped up button and flyer designs for the project during her final week at the office. I picked up the camera for the first time in a long time. The camera felt heavy in my hands as I walked past the new Superior Court of California downtown. There is a small walkway between the old and new courthouse buildings on Weber Avenue. I heard swishing water past the steps where people were walking in and out of large, windowed doors of the courthouse. The bustling crowds moved swiftly through the walkway to approach the building.

Skies were clear today with sun rays beaming down on the open space behind the courthouse. The ceremony was scheduled before noon. I slip past the crowds, preparing my attempt to capture moments with the camera.

I have made this walk numerous times with my team in downtown. Jason and I filmed downtown shots of the Fox theater and the old Bank of Stockton building. We snapped photos a few blocks away at the redeveloped Chung Wah Lane. But today, at that moment, I am the one looking down the lens this time. This space is different now. Ayaana compiled before and after footage of this outdoor area. We both watched this outdoor space transform over the past four months from Hunter Square to Diversity Plaza.

City of Stockton team members pose for the selfie.

Diversity Plaza.

Once called Hunter Square, the new space is now named Diversity Plaza. The Spire, an art piece designed by Glen Mortenson, was originally located in this outdoor space (Passerbyers will now see the Spire at the newly developed Miner Avenue roundabout).

Michael Huber, Executive Director of Downtown Stockton Alliance, explained he wanted to celebrate Stockton’s diversity for this project, hence the name change for the area. “For our 2021 beautification project, we chose the back half of Hunter Square, which is now Diversity Plaza,” says Huber.

During the winter months last year, our maintenance team assisted with the landscape development. Flag poles were painted and placed across the plaza. Each flag is designed by Ayaana with these words: Unity, Equity, Pride, Inclusion, Diversity, and Respect.

The short video footage she put together will give you a sense of the work and transformation over the past year.

You can watch the video below.

Behind the lens.

The camera felt heavy today. Heavier than usual. The crowd walked across the lawn into the sunlight where rows of chairs waited to seat their visitors. I look through the camera lens to capture the art on utility boxes near Diversity Plaza. The outdoor space was utilized in our other video when we introduced Ayaana on our YouTube channel. I went ahead and operated the camera when we captured video of her walking past the flags during construction. You also can watch that video on our YouTube channel.

Ayaana was a great photographer. She captured a lot of the Diversity Plaza photos you see on social media. The material she developed was an integral part of the design process for marketing going forward.

Speaking of design and art, Sam Majeed (@dopaminecolors) created the art you see at Diversity Plaza. This collaborative effort toward this project is not his first project in downtown. He created a mural in the Courthouse Plaza parking lot along the east wall of the building. People approached him in the crowd. His large coat had a colorful art design across his back. When he turned to address the people acknowledging his artwork, I squeezed the button on the camera to capture it.

Sam Majeed greeting the public.

Celebrate Diversity.

Diversity Plaza ceremony

Two large polished art statues stand behind a circular, iron gated area. These statues and gates round out the art ensemble at the plaza. City of Stockton officials, public figures, and community members gathered for the presentation of Diversity Plaza. When Huber addressed the crowd introducing Harry Black to the microphone, everyone took a seat. Each speaker approached the microphone to say a few words about the work being done in downtown before presenting a certificate to Huber.

Chamber representatives were asked to approach the microphone to speak. The Greater Stockton Chamber of Commerce, San Joaquin County Hispanic Chamber of Commerce and the Central Valley Asian American Chamber of Commerce offered their appreciation for the beautification efforts in downtown. People lined up for photo ops by Tim Ulmer as they exchanged greetings before the camera clicks to snapshot the moment. Majeed took a candid photo standing in front of his work (Striking a pose to capture his coat in the shot). With people saying their goodbyes, I pop the cover back on the lens before I head off to the next venture.

The crowd dispersed with a snapshot of Diversity Plaza. I hope the public can make their way to visit this hidden space. Hopefully, this will be one of many upcoming beautification projects within downtown Stockton.

Fun Fact:

Ayaana Williams designed the flags and buttons for Diversity Plaza. She also created the highlight video and captured photos during the development process downtown.

Check out businesses in previous vlog episodes on our YouTube channel!

Subscribe now and catch all new episodes in downtown Stockton.

Book Lovers Paradise in Downtown Stockton

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By Paula Sheil,
Tuleburg Press & The Write Place

Nestled in the center of Downtown Stockton is a welcoming book lover’s paradise. Inside are shelves bursting with poetry and art books, vintage printing presses and book binding equipment, polished and brought back to life, and floor-to-ceiling murals depicting Stockton’s lush natural habitats. This book lover’s oasis – The Write Place – is a legacy project of Tuleburg Press.

The mission of Tuleburg Press is to foster literacy in our diverse community by identifying, publishing, and/or mentoring emerging, talented, local writers, especially those who write about life in the Central Valley. The Write Place is where we make that happen.

Located at 343 E. Main Street, The Write Place is a studio workshop that offers classes in book binding, letter press printing, and so much more. During the week, book arts and creative writing classes take place, while on the weekends the center hosts authors and artists who showcase their work.

Artist Saul Serna works on a linoleum block print in a Delta-inspired environment realized by muralist Armando Perez.

From cover to cover, Tuleburg Press is all about the book. But more than a book publisher, we host classes where students can create their own books from making the paper, to assembling the book structure, sewing up the book, and filling its pages with creativity!

Instructor Angie Maxson helps Paige and (mom) Sabrina Wold make junk journals.

Poets can work under the tutelage of Stockton’s poet laureate Tama Brisbane on Tuesdays. Writers in other genres meet the second and fourth Mondays of the month at our Writers Exchange, where they explore prompts and share their work.

We hold a multitude of different book arts classes throughout the month.  Review our schedule and enroll for the classes on our website.

In addition to our regular classes, we often host special events for schools, businesses, and individuals. Schools make hour-long field trips to tour the facility and engage in book arts activities, including book making and creative writing. Businesses have used our services as a company team building retreat, where employees can attend a private workshop in which they learn to make paper, make journals, or learn to bind books. We are always happy to hold birthday parties for bibliophiles; all of our offered classes can become a private party.

To discuss setting up a special event at The Write Place, please contact us via email at [email protected] or via phone 209-949-2233.

We hope to see you soon!